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TESTIMONIALS
"Boston Communications has opened my eyes
to how public relations can make a powerful difference
to strategic marketing goals. In my various CMO
positions, I’ve worked with many of the
most recognizable PR firms. BC stands out from
them all as a pathbreaker in bringing business
strategy into public relations.”
Mike Harris, CMO
Atempo, Inc.
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"Boston's strategic positioning was invaluable
when we launched our international B2B e-commerce
portal. They helped us hone and communicate our
vision vertically, horizontally and even internally.
We count on them every single day."
Pam Wallace, communications director
Bricsnet
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"When we were preparing to launch our new bioinformatics
and Internet
supercomputing initiatives, we knew that Boston
Communications would work closely with us to develop
our key strategy and positioning messages. They
helped us put together a solid game plan, and they
executed with impressive results from their outreach
to the analyst community, trade press and business
press." Kanti Purohit, chief operating
officer
Blackstone Technology Group
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“Cabinet NG views Boston Communications as an important strategic asset. They put their marketing, PR and business experience to work for us. Our annual sales growth is eclipsing 30%."
Jim True, Vice President of Marketing
Cabinet NG
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"Since Cyclone operates at Internet speed, we needed
a public relations firm that could move with us.
When other firms said they couldn't make our timeline
happen, Boston Communications did - quickly and
effectively. It's hard to imagine a firm that could
better understand our market and technologies."
Tom Blondi, senior vice president of
marketing
Cyclone Commerce Inc.
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"Boston really understands our business and
the people who shape mindshare in our market. With
their help, we not only launched a new product –
we helped create a new market space. We consider
Boston an integral part of our team." Dr.
Kanwar J.S. Chadha, president and chief executive
officer
Entrada Networks
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"Boston Communications was instrumental in
changing the perception of Epsilon. The company
had gone through several metamorphoses in its 30-year
history and its message had been confused over time.
With BCI's help, we were able to refocus and re-position
Epsilon. BCI's efforts clearly helped established
Epsilon as a rejuvenated leader in the Customer
Relationship Management (CRM) industry." Michael
Penney, executive vice president of market development
Epsilon
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"While we have been working with Boston Communications,
our relationship has delivered tangible results
in the form of customer leads and an increasing
market perception that we are the leader of our
market.”
"GCI had spent several years building the
largest known single repository of human DNA,
serum and tissue samples, and despite this we
were not being recognized in out market. Boston
Communications worked with us to rapidly right-size
our company positioning and drive it into the
market. We're continuing to build momentum together
and position ourselves as the leader in the still-emerging
human genetics samples provision and target validation
services market."
Mike Pellini, CEO
Genomics Collaborative, Inc.
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“Boston Communications has helped Quantm establish its technology as the new standard in our industry. They are smart, dependable, give great advice and are a delight to work with.”
Robert Nixon, VP Marketing,
Quantm Ltd.
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"Boston Communications cuts through the clutter
to develop the positions, brands, and messages of
which leaders are made. Boston understands our business,
its value to the marketplace, and how to best communicate
this value. These abilities are essential to forward-thinking
technology companies."
Pete
Peterson, chairman and chief executive officer
NETsilicon, Inc.
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"Boston played a key role in helping Relizon zero-in
and affirm our corporate position. They are clear
thinkers who have a proven positioning process to
keep our market communications on track.”
Patricia Howe, VP, Strategic Marketing,
The Relizon Company
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Atempo
The France-based data protection company, Atempo,
wanted to launch into the U.S. market... |
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+ Blackstone
Blackstone set out to reposition itself from a software
consultancy into a provider of distributed computing
software and services... |
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